Do Instagram Followers Really Matter for Your Business? 

Answer this honestly… Have you ever Googled something along the lines of “How to grow your Instagram following”?   If you’re a business owner or marketer (or aspiring #influencer) chances are you have. But do Instagram followers really matter for your business? Let’s find out. First things first, this is an opinion piece about Instagram … Continued

5 Must-Haves of a High-Converting Sales Page

By the time your customer has reached your sales page, they have (hopefully) established a relationship with your brand and built trust through the various elements of your online sales funnel.   They’re now at the final decision of whether or not they will purchase your product/service.  Your customer is at a crossroad – to … Continued

Advice From 8 Influential Women in Business

In a business world that can sometimes feel isolating, daunting and with one too many old white men, women supporting women is imperative… With the recent launch of the ‘new LinkedIn for millennial women’ platform, Girlboss.com – I felt inspired to draw some advice from the women who have built their empires from the ground up. … Continued

What We Value Most as a Company – The LKO Values

You’ve probably done some kind of team building exercise before, right?  At the start you’re kind of dreading it… you feel like you have more important things to do and you’re not really into the cheesiness of the whole thing…   Working on your company values can sometimes feel the same way. But before you … Continued

Why Your Marketing Strategy Should Be Driven by Logic AND Intuition.

Over the years, we’ve achieved some pretty incredible results for our clients. We’re not only proud of the results (which you can view on our case studies page), but we’re proud of how we achieved them.   Our digital marketing strategies are driven by thorough market research, customer insights and the monetary outcomes we want … Continued

8 LKO Practices to Improve Company Culture

Whether you’re a CEO of a company, a new intern or a manager, learning about the ways that you can improve the culture of the company you work for is in the best interests of you and your colleagues. Most of us spend A LOT of time at work, so if we’re surrounded by a … Continued