Our team is made up of qualified, experienced marketers, who are constantly training to stay up to speed on the latest digital trends.

We LOVE digital marketing, and you LOVE your business.

By working together, you can focus on things that matter to you, and we can create tailored online marketing strategies that will drive more revenue for your business.

There’s never been a more appropriate
time to use the term WIN/WIN

All of us on the LKO team are passionate wellness advocates…

“Health has always been a passion close to my heart. I believe that if we are to make a positive contribution to the world, we first need to be healthy and well!

The trauma of the 2010/2011 Christchurch Earthquakes sparked a downward spiral in my own personal health, and I spent the following 5 + years rebuilding my physical, mental and emotional wellbeing on a personal wellness journey.

I’ve been an active part of the wellness niche for more than a decade… and I know it well.

This is what makes me and my team so successful at what we do. We are immersed in the health and wellness niche, both personally and professionally.”


– Lucy McGregor, Founder and Director of Lucy Kate Online.

Outsourcing your digital marketing
to a business who:

  • Knows the health and wellness industry like the back of their hand and,
  • Has proven to drive increased revenue and business growth

…is a no brainer.

Lucy McGregor – Director & Marketing Strategist

Combine health and wellness fanatic with badass business woman – you’ve got yourself a Lucy.

Since 2012, Lucy has built the agency from the ground up, working with a variety of businesses to help them thrive in the digital marketing scene. Lucy combines her passions for the wellness industry with her impressive marketing experience to develop and implement successful strategies and execute a number of 6-figure product launches.

Charlotte Thiele – Project & Account Manager

You say organisation queen, we say Charlotte. Equipped with the most visually pleasing diary and filing system you’ve ever seen, you’ll find Charlotte arriving fifteen minutes early to meetings with matcha lattes in hand. Charlotte is our go-to-gal for coordinating clients, internal resources and day-to-day smooth runnings of LKO. She’s also an incredible makeup artist.

Eleanor Denston – Digital Marketing Manager

Eleanor started working from home before COVID made it cool. Beginning her own freelance business in 2020 working with clients across Australia and New Zealand, Eleanor has built an impressive portfolio specialising in copywriting, content strategy, and social media & email marketing. With the rare combination of creativity and organisation, Eleanor has a genuine passion for working with sustainable businesses and non-profit organisations.

ready to work with us?